The Luna Simone Hotel is a family run business based in Victoria where personal care and attention are paramount. It's proximity to various transport systems and the delights of London's main tourist attractions will help to make your stay both enjoyable and convenient. Mr Desira senior established the Luna Simone Hotel in Victoria in 1970. It is now managed and owned by his two sons since 1980. Its cosy, family-like atmosphere is stronger than ever. Its location, Victoria, SW1 is ideal for the main tourist attractions, and more besides - Buckingham Palace, Westminster Abbey, The London Eye, the theatres, the parks, the night-clubs... the list is long! SW1 covers several areas including Victoria, Belgravia, Pimlico, Westminster, small part of Chelsea and Knightsbridge. Victoria is right on the edge of central London and close to all of London's main tourist attractions.